Gillon McLachlan, Chief Executive Officer of the AFL addresses the gathering during the AFL Season Launch at Peninsula, Melbourne on March 25, 2015. (Photo: Michael Willson/AFL Media)
Gillon McLachlan, Chief Executive Officer of the AFL addresses the gathering during the AFL Season Launch at Peninsula, Melbourne on March 25, 2015. (Photo: Michael Willson/AFL Media)
Gillon McLachlan, Chief Executive Officer of the AFL addresses the gathering during the AFL Season Launch at Peninsula, Melbourne on March 25, 2015. (Photo: Michael Willson/AFL Media)
Gillon McLachlan, Chief Executive Officer of the AFL addresses the gathering during the AFL Season Launch at Peninsula, Melbourne on March 25, 2015. (Photo: Michael Willson/AFL Media)
Gillon McLachlan, Chief Executive Officer of the AFL addresses the gathering during the AFL Season Launch at Peninsula, Melbourne on March 25, 2015. (Photo: Michael Willson/AFL Media)
Gillon McLachlan, Chief Executive Officer of the AFL addresses the gathering during the AFL Season Launch at Peninsula, Melbourne on March 25, 2015. (Photo: Michael Willson/AFL Media)
Gillon McLachlan, Chief Executive Officer of the AFL addresses the gathering during the AFL Season Launch at Peninsula, Melbourne on March 25, 2015. (Photo: Michael Willson/AFL Media)